Controller
Upfront Traffic Ltd, 63 Triq Il-Ballut, Mosta MST 2309, Malta (C 115136) is the data controller for personal data processed through upfront24.com and our services. Contact: letswork@upfront24.com.
Data we collect
Contact details you send us (name, email, company, messaging handles); billing details (company name, address, VAT number); order information (target URLs, anchor texts, content); and basic technical data from website visits (such as IP address and browser type).
Why we use it
To respond to enquiries, deliver and invoice services, meet accounting and tax obligations, and keep the website secure and working. The legal bases are performance of a contract, legal obligation, and our legitimate interest in running our business.
Sharing
We share data only where needed to deliver our services: with publishing partners (order content only), payment providers, our accountant, and hosting and email providers. We do not sell personal data.
International transfers
Where data is transferred outside the EEA, we rely on appropriate safeguards such as the EU Standard Contractual Clauses.
Retention
Accounting records are kept for the period required by Maltese law. Other data is kept only as long as needed for the purpose it was collected for.
Your rights
You can request access to, correction or deletion of your data, object to processing, or ask for data portability by emailing letswork@upfront24.com. You also have the right to complain to the Information and Data Protection Commissioner (IDPC) in Malta.
Cookies
The site uses only the cookies necessary for it to function, unless stated otherwise on the site.